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The Platform

Two jobs. One AI GTM Manager.

Tests which positioning wins in live deals. Then syncs the winner across every rep, deck, app, AI agent, and compliance workflow.

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Free forever. No credit card. Audit lands in your private workspace in 90 seconds.

The two jobs

Find what wins. Sync the winner everywhere.

Same AI GTM Manager. Two engines.

01 · FIND

Calibration Engine

Generates messaging variants from your hypothesis. Tests them in live deals with holdout controls. Returns the winner with a sample size you can take to your CFO.

  • You author the hypothesis · AI proposes the variants · you curate before deploy
  • Deploys to Outreach, landing pages, AI SDR prompts, deck library, same week
  • Bayesian posteriors with holdout controls, credible intervals, never point estimates
  • 50+ tests per quarter, not 4
+9.2% healthcare-GC framing reply lift · n=148 · 89% conf · composite scenario
02 · ALIGN

Cascade Engine

One canonical claim. Every downstream surface reads from it: reps, decks, apps, AI agents, and the compliance log. Edit once; everything syncs in under four minutes.

  • Apps stay grounded: prompts, CRM fields, and workflows read the same approved claim
  • Content stays current: Smart Documents re-render the moment canon changes
  • Reps stay ready: enablement and call prep refresh against the latest winner
  • Compliance stays clean: every claim has source, approver, timestamp, and retention class
4 min median canon→every-surface sync · stays under 12 minutes even at scale
The four engines

Where your positioning has to land, Assay covers all four.

Every other tool ships one of these. Assay is the only one that's all four, on one canon.

01

Collateral

Decks · battlecards · landing pages · proposals.

  • Smart Documents render claims from the canon, not the doc
  • Live re-render when canon updates, no Q4-stale decks
  • Provenance footer on every export · QBR-grade by default
Explore the engine
02

Readiness

Rep readiness, on every deal.

  • Calendar-aware prep · fires 4-6 hours before the actual high-stakes call
  • Account-mirror simulation · the AI buyer matches this account, not a generic one
  • Manager rollup · readiness score per AE, week over week
Explore the engine
03

Orchestration

Your AI agents, SDR, Copilot, RAG, anything that speaks MCP.

  • Assay MCP, every agent reads from one canon, not its own training set
  • Dry-run previews, field-level opt-in, and a kill switch before agents write
  • OAuth 2.1 scoped per agent · every read/write logged per claim
  • Endpoint: mcp.assay.wiki/your-org
Explore the engine
04

Compliance

The audit-grade log your GC asks for once per quarter.

  • EU AI Act Annex III §4 ready by architecture
  • DPIA template · sub-processor list · hash-chained log
  • Retention class table (90d / 2y / 10y by event class)
Get the GC kit

Every claim Assay produces is Grounded (sourced), Calibrated (evidenced), Coherent (synced), and Auditable (logged), by architecture, not by promise.

Integrations

Reads from where your positioning lives. Writes to where your team works.

Native integrations for the tools your team is already in. Assay MCP for everything that's an AI agent.

Native integrations · human surfaces
  • CRMSalesforce · HubSpot · Pipedrive
  • KnowledgeNotion · Google Docs · Confluence
  • ChatSlack · Microsoft Teams
  • OutboundOutreach · Salesloft · Apollo · Clay
  • ContentWebflow · Contentful · WordPress · Framer
  • Call intelGong · Chorus · Outreach Insights
  • EnablementHighspot · Seismic · Allego
Assay MCP · any AI agent
  • FoundationClaude · ChatGPT · Gemini · Mistral · Cohere
  • Code agentsCursor · Codeium · GitHub Copilot
  • CRM agentsSalesforce Agentforce · HubSpot Breeze · Microsoft Copilot
  • AI SDRs11x · Artisan · Clay AI
  • CustomAny agent that speaks Model Context Protocol

One endpoint: mcp.assay.wiki/your-org · OAuth 2.1 · scoped per agent · per-claim audit log.

Explore all integrations & the MCP catalog →
One last thing

You don't pick which engine to start with. You run the audit.

The audit tells you which of the four engines you need most, sized to your team's actual GTM surface area. Free. 90 seconds. Inside your private workspace.

Run the audit