Your reps are quoting last quarter's pricing. And you don't even know it.
Assay keeps your products, pricing, competitive intel, and proof points verified and in sync — so your reps, AI tools, and content always say the right thing.
Join 400+ revenue leaders. Currently onboarding select design partners.
| Claim | Status | Confidence | Updated |
|---|---|---|---|
| Enterprise pricing: $48,000/yr | check_circle Verified | 98% | 2 hrs ago |
| SOC 2 Type II certified | check_circle Verified | 99% | 1 day ago |
| Implementation: 4-6 weeks | warning Flagged | 72% | 3 days |
| Competitor X enterprise: $85K | error Stale | 45% | 12 days |
The invisible tax of commercial inconsistency.
of your qualified pipeline ends in "no decision."
of the content your marketing team created last year was never used.
to ramp a sales hire. Most time is spent learning outdated bounds.
max fine per EU AI Act. Your AI tools are making unreviewed claims.
How Assay governs truth safely.
Truth Graph
The verified knowledge base for your GTM. Manage pricing, positioning, and claims.
Collateral Engine
Proposals and battlecards that automatically inject governed claims into high-fidelity documents.
Readiness Engine
Know what your team knows. Track knowledge gaps dynamically against the active Truth Graph.
Your GTM stack solves for who to reach and where they stand.
But what are those tools actually saying on your behalf? In the AI era, your product changes weekly. Your pricing evolves quarterly. Your competitive landscape shifts monthly. Every AI SDR, every chatbot, every proposal generator pulls from whatever it can find — a PDF from last quarter, a pricing page nobody updated, a battlecard from the last QBR.
Every change creates a gap between what's true and what your team, your tools, and your content believe is true. That gap used to take months to cause damage. Now it takes hours.
The targeting is precise. The context is rich. And the substance is whatever was lying around.
Assay is the foundation your GTM stack is missing. One governed, confidence-scored source of what to say — powering every rep, every tool, and every document that touches your buyers.
Your GTM stack is a game of telephone.
12 tools. 80 documents. 25 reps. One product change. Without a truth layer, that change takes weeks to reach every surface that talks to your buyers.
See what commercial inconsistency costs you.
Assay pays for itself if it recovers just 2.6% of this.
The deals you're losing aren't loud.
They're just… quiet.
One platform. Every claim verified. Every rep, tool, and document in sync.
(Plus, if you sell to European companies, a truth governance layer like Assay is mandatory under the EU AI Act).
Free onboarding. Dedicated support. Cancel anytime.