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Ask Assay anything.
Straight answers about Assay, grounded in our own Truth Graph. Not a generic model's best guess.
Straight answers about Assay, grounded in our own Truth Graph. Not a generic model's best guess.
Legal doesn't answer to marketing. Neither does your AI Legal.
Every claim on every channel is checked against the story you signed off. It works quietly everywhere your team writes, even inside ChatGPT and Claude. No queue and no new workflow. Every check leaves a receipt.
The veto, live
This is the moment AI Legal exists for. A claim nobody approved tries to ship. Here is exactly what happens, in the seconds it happens.
An approval isn't forever. It lasts exactly as long as the fact it rests on. The veto, then the lifespan. Everything else on this page is those two moments, made routine.
Run one of your own claims past it →The job
The same four fears come up in every conversation about AI and GTM. Each one is retired by something AI Legal does by construction. And every mechanism leaves proof.
A wrong price. A promise you can't keep. A claim legal never saw. AI, agencies, and reps can all produce them now, at AI volume. The relief is structural. One hard gate at publish, on every channel. Pages, posts, emails, decks, and sequences pass the same check and land in the same log. If you haven't approved it, it doesn't ship.
✓One gate · every channel · one logYou can't firewall the drafting. It moved into tools you don't govern. So the fence rides along instead. Through Assay Everywhere, your approved truth and the claim check are present inside those tools. The answer a rep pulls is the approved one, unapproved facts are stripped, and a draft can be checked right where it's written. Mistakes get caught where they're made.
Keep your legal review. This makes it survivable. There's no portal and nothing to file. The check is just on, everywhere you ship. Verdicts come back in seconds with the reason attached, so everything arrives pre-checked and your reviewers decide the flagged few instead of wading through the raw flood. Review stops being the place campaigns die.
The board asks. The auditor asks. Your enterprise buyer's security review asks. Receipts by construction change what the answer is. Every check, verdict, override, and suppression lands in a tamper-evident chain, exportable in one click. You won't be describing a policy. You'll hand over the log.
The pull-line the whole page rests on. Your team already writes in ChatGPT. Now so does your approval policy.
The Trust Center
Every vendor keeps a trust center for their security posture. This one is for what you say to the market.
Every claim checked before it ships. Every verdict logged. The check runs against your approved story and your rules, on every channel your team ships to. Blocks come back with the exact sentence and the reason.
A trust center for what your company says. Approvals, claim evidence, the audit trail, suppression, and the kill switch. Operated by AI Legal, answering to you.
The queue arrives pre-checked. Humans decide the flagged few. The autonomy controls set what needs a human at all.
Per-claim history. Every verdict, who and when, every override, in a tamper-evident chain. One click exports the auditor pack.
Retired claims stay retired. Pull a claim once and it's suppressed everywhere Assay ships, with a record of what got stopped.
One switch stops every agent from shipping. It's yours.
The playbook is proven
Pharma and finance have run pre-publication claim review for a decade. Regulators made them. Every high-trust team has the same exposure now, and AI just removed the excuse that review can't keep up.
The playbook is proven. What was missing was a way to run it at AI volume without a review department the size of pharma's. That's the job AI Legal was hired for. The vertical incumbents built claim review one regulated industry at a time. AI Legal is horizontal, for every high-trust team, on your own approved truth.
Said plainly
An AI reviewer for your GTM claims. It checks every claim against your approved truth and your policies, stops anything off-story before it ships, explains every block, and logs everything in a tamper-evident trail. It operates the Trust Center. It answers to you, beside your AI CMO, independent of the agents it reviews.
It's not a lawyer and it doesn't give legal advice. It doesn't review contracts. It doesn't certify you compliant, because no software can. It doesn't replace your counsel. Your counsel decides the rules once. AI Legal applies them to every claim, every time, and proves the review ran.
It won't give you legal advice. It gives your legal team reach. The review they'd run anyway, on every claim, at machine speed.
No. Your counsel sets the rules once. AI Legal applies them to every claim, on every channel Assay governs, and proves the review ran. The judgment stays human.
Keep it. This makes it survivable at AI volume. Everything arrives pre-checked with the reason attached, your reviewers decide the flagged few instead of the raw flood, and every decision lands in the trail.
You override, the override is logged, and the error rate stays visible. Autonomy here is earned and adjustable, never assumed.
AI Legal is a peer of the AI CMO by architecture, and it reports to you. Its settings and its log live with you. Marketing can't overrule it.
Rules, yes. And your own approved truth on top. A rulebook can only say a claim is permitted. Your truth graph says whether it's true for you and whether you approved it. AI Legal checks both.
Who pulls us in
Assay's velocity buyers arrive through marketing. AI Legal exists for the other signature on the deal.
Control AI-volume GTM output without becoming the bottleneck. And prove the control exists, on demand.
One chokepoint and one log. The posture, the retention, and the export all live in the Trust Center.
Nothing off-story ships. The story stays the one you signed off, on every channel, in every tool.
Shadow AI stops being an unmanaged surface. The approved truth and the claim check ride inside the tools your teams already use.
This is the standstill resolved. Marketing ships at AI speed because sign-off is built in, and legal keeps a veto marketing can't overrule. Fast enough for marketing, safe enough for legal. In mid-market, the founder carries the liability. This is how they sleep.
For your legal team
Everything your general counsel needs to evaluate Assay without a single call. Written for the person whose job is to say no when no is the right answer.
What AI Legal is and isn't, including exactly what stays human. One page.
The claim check, the verdicts, the override path, and the autonomy controls.
The receipt chain, the export format, and what an auditor sees.
Residency, retention, sub-processors, and DPIA context, plus where the full security packet lives.
Where Assay sits, what we claim, and what we deliberately don't.
Independent by architecture
That's the point. Review that reports to marketing isn't review. AI Legal sits beside your AI CMO as a peer, and both report to the human. Its verdicts, its settings, and its log live with you.
Gets everyone on your story, with the evidence. The velocity side of the house.
Makes sure nothing ships off it. The veto, independent of the agents it reviews.
Every fast team needs one member whose job is to slow the wrong thing down.
Watch a claim get blocked. Bring your legal team.
Early access. The gate ships with the platform. The leader gives you command of it.
Where this agent stops
AI Legal governs GTM claims, on every channel Assay ships to. It doesn't practice law or replace your counsel. The AI CMO sets the positioning it reviews. The five doers produce the work. One elite team, one governed brain, and one independent veto over all of it.