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Collateral Engine · The Platform · By Assay

Every deck you've ever sent is slowly going wrong.

A deck, a battlecard, a proposal, the second you export it, it's the truth frozen in time. Then pricing moves, a feature ships, a cert lapses, and the file in your buyer's inbox keeps insisting on Q2. The Collateral Engine makes every surface a Smart Document: each claim renders live from the canon and re-renders the moment it changes. The deck stops being a copy. It becomes a view.

Every claim rendered · sourced · timestamped · re-rendered on change
Smart Document · Enterprise Proposal
Deployed in 6 regions, including eu-central Jira · 3d
$499From $720 / seat / mo, annual re-rendered · 2m
SOC 2 Type II, certified Apr 2026 Vanta · verified
99.95% uptime, trailing 12 months status · live
Provenance footer 14 claims · all current
How it works

Change one claim. Every surface that quoted it re-renders itself.

You don't hunt down the decks. The canon changes once, and the Collateral Engine finds every surface that quoted the old number, re-renders it, and re-stamps the source. Pick a change and watch it ripple.

Canon changes
Recompiles
Collateral
Engine
by Assay
Re-renders
Surfaces re-rendered
Pricing slide, master deck Seat price re-rendered to $720
All open proposals Pricing tables regenerated in place
Landing page, /pricing Published value updated
Partner co-sell one-pager Margin language pending review
Case study library No pricing references detected
What makes it different

The document doesn't store the claim. It renders it.

Conventional collateral is a copy, made once, true once, quietly wrong by Q3. A Smart Document is a query against the canon: one library, no forks. Every export is current by default, every claim defensible on demand, every RFP a day's work instead of a fire drill.

01
Smart Documents
Every block binds to a canonical claim, not a string you typed. The deck doesn't store the number; it asks the canon for it the moment it opens.
02
Live re-render
Canon changes; every bound surface recompiles in minutes. The deck already in your buyer's inbox updates itself. No more "can you resend the latest version?"
03
Compliance scanner
Seven deterministic rules run on every document. RED blocks the export, YELLOW logs the override, GREEN ships. The proposal clears legal before it leaves the building.
04
Provenance on export
Each claim carries its source, its timestamp, its confidence, printed in the footer. QBR-grade by default. GC-defensible the day someone asks.
05
Smart Links
Share any document with a passcode, an expiry, a view cap, or one-time access. Every open is logged, so you see who read it and when.
06
RFP intake
Drop in a 200-question RFP. Each question becomes a graph query; each answer comes back sourced and scored. Days, not weeks, and you respond first.
The cost of static collateral

What a library of frozen files costs a 100-person GTM team.

65-70%
of the content marketing builds, sales never sends, because nobody trusts it's still current. Forrester
14
versions of the "standard" deck live across a typical 100-person GTM org. Nobody can say which one is real. composite · our audits
<4 min
median time from a canon edit to every bound surface re-rendering. Stays under twelve even at full library scale. Assay platform
One last thing

Somewhere, a buyer just reopened a deck you sent in March. Make sure it didn't lie to them.

The free audit maps every surface back to the canon and shows you, file by file, which ones are running on stale truth. 90 seconds, in your private workspace.